LAUNCHING AN ONLINE STORE FOR A DARWIN BASED MUMPRENEUR
Archer & I is an Australian-owned baby boutique operating in the Northern Territory. The idea behind Archer & I came about when Jessica fell pregnant with her son in 2017 and struggled to find a variety of sustainable, quality, and reasonably priced baby products both locally and online.
Archer & I launched their business on Facebook, and Jessica was promoting it successfully to her customers. However, Jessica was struggling with handling the orders, cash payments, organising deliveries, packing, responding to customers.
Jessica decided it was time to expand her business and create some order for Archer & I, with an online shop.
Within 12 months of Archer & I launching her online shop, she increased her sales revenue by 150%.