The Women in Information and Communication (WIC) organisation was established on 17 May 2000 and is run by volunteers who choose to give their time to ensure the success of the organisation.
WIC is a Canberra based non profit organisation bringing people together to champion Women in Information and Communication. WIC required a way to take memberships online and to be able to promote their events within thier website to sell tickets!
WIC opted to update their branding along with their launching of their brand new members website, where members and the public could order tickets online without leaving the website.
WIC increased their member’s group and attendance at their events drastically, their updated branding also supported their offline marketing efforts.